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Online Shopping Experience – Lessons Learned About Conversion

I just got a book called “Called to Action”. I just finished reading the first few chapters and it has been very helpful so far – I am sure I will write a full review on it when I am finished. There is...

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Ten Simple Web Design Tips

When developing a new website there are many factors that you should consider before you ever begin coding the website. In order to make best use of your time and talents, you can follow some simple...

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Online Marketing and Passwords – America First Credit Union

I have never ever ever ever [and another 'ever'!] understood why technology security freaks always win this battle: forcing website users to create custom passwords that are virtually impossible to...

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People in Graphics and The Effects on Website Marketing

I have always been a big fan of Bryan Eisenburg including his books and blog.  I came across a blog post about website graphics and usability a few days ago and found it very interesting.  It is a bit...

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How to Track & Measure Website Goals

Too many times I get asked the question from people interested in SEO, PPC, or other online marketing strategies how to measure success of whether the strategy was successful or not.  I always respond...

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Website Usability Checklist

The post Website Usability Checklist appeared first on Adaptivity Pro.

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25 Items to Address in a Website Redesign

Here are some notes I came across from a while ago on items to address when you are going through a website re-design so you don’t have to do another one in a long time.  This includes online marketing...

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Good Examples of E-commerce Usability

Notes from my day – Here are a few examples of sites that have best practices in place for conversion improvement/persuasion architecture: 1.  http://www.ice.com/ – they do a good job on the homepage...

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Six Web Analytics Metrics

Knowing what web metrics to monitor can be a daunting task sometimes.  There are some basic ones you should keep track of while you have SEO, PPC, or other online marketing strategies running.  If I...

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Persuasion Architecture

Persuasion Architecture is the cutting-edge of internet marketing and combines several website elements together such as information architecture, conversion, and usability.  The ultimate objective is...

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Persuasion Architecture

Persuasion Architecture is the cutting-edge of internet marketing and combines several website elements together such as information architecture, conversion, and usability.  The ultimate objective is...

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